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Activists urge Tesla to close its new showroom in China’s Xinjiang province

Tesla CEO Elon Musk
Tesla CEO Elon Musk speaks at a news conference in Beijing in 2015.
(Chinatopix)

U.S.-based activists are appealing to Tesla to close a new showroom in China’s northwestern region of Xinjiang, where officials are accused of abuses against mostly Muslim ethnic minorities.

Tesla on Friday announced the opening of its showroom in Urumqi, Xinjiang’s capital, and said on its Chinese social media account, “Let’s start Xinjiang’s all-electric journey!”

The Council on American-Islamic Relations, based in Washington, on Monday urged Tesla and its chairman, Elon Musk, to close the showroom and “cease what amounts to economic support for genocide.”

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Pressure on foreign companies to take positions on Xinjiang, Tibet, Taiwan and other politically charged issues has been rising. China’s ruling Communist Party pushes companies to adopt its positions in their advertising and on websites. It has attacked clothing and other brands that express concern about reports of forced labor and other abuses in Xinjiang.

“No American corporation should be doing business in a region that is the focal point of a campaign of genocide targeting a religious and ethnic minority,” Ibrahim Hooper, communications director for the Council on American-Islamic Relations, said in a statement.

Activists and foreign governments say some 1 million Uyghurs and members of other mostly Muslim minorities have been confined in detention camps in Xinjiang. Chinese officials reject accusations of abuses and say the camps are for job training and to combat extremism.

Despite a booming business in China, Tesla finds itself under fire for how it treats its customers in the world’s largest, and increasingly most competitive, car market.

On Friday, the ruling party’s discipline agency threatened Walmart with a boycott after some shoppers complained online that they couldn’t find goods from Xinjiang in its Walmart and Sam’s Club stores in China.

In December, Intel, the world’s biggest maker of computer chips, apologized for asking suppliers to avoid sourcing goods from Xinjiang after the Chinese state media attacked the company and comments online called for a boycott of its goods.

The United States has barred imports of goods from Xinjiang unless they can be shown not to be made by forced labor.

China is one of Tesla’s biggest markets. The company’s first factory outside the United States opened in Shanghai in 2019.

Other foreign auto brands including Volkswagen, General Motors and Nissan Motor Co. have showrooms in Xinjiang operated by the automakers’ Chinese joint-venture partners. VW also operates a factory in Urumqi.


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