Madonna launches junior’s collection at Macy’s in Glendale, Costa Mesa

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Madonna is ready to ‘dress you up in her love.’ Or, at least, in her new junior’s fashion collection — which launches Tuesday exclusively at four Macy’s stores, including the Glendale Galleria and South Coast Plaza outposts (New York and San Francisco are the other two locations).

The fast-fashion line, aptly called Material Girl, was co-designed by Madge and her stylish 13-year-old daughter, Lourdes (aka Lola). Taylor Momsen, the punky, bleach-topped ‘Gossip Girl’ star, is the face of the brand.

Comprised of clothes, footwear, handbags and jewelry, the collection is priced from $12 to $40 -- and hearkens back to Madonna’s Material Girl days, when millions of screaming girls co-opted the singer’s punked-out look, defined by rubber bracelets, tutus, bustiers and boatloads of bold metal accessories.

And though the collection was designed for teens, there are plenty of pieces suitable for the 21-plus set. A faux leather motorcycle vest, plaid cropped blazer and swingy black high-waisted shorts are among the looks we could envision on twenty- and thirtysomething L.A. girls. (The floral mini-skirt and houndstooth-print bustier are better left to the ingenues.)


Fun, flirty and personal — it’s really the collection Madonna should have launched years ago, instead of messing around with that minimalist H&M collection a few years back.

-- Emili Vesilind

Top photo: Madonna with a Material Girl look. Credit: Macy’s