Detroit 2008: Wrangle me a Hummer

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General Motors covets the Larry the Cable Guy market and so, behold, the Hummer HX, a concept off-roader with removable doors and configurable body panels designed to steal some sales from the Jeep Wrangler. Hummer, the brand that puts the ‘gawd’ in ‘gawdamighty big,’ is trying to downscale a bit and lighten its footprint.

The HX is a full 10 inches shorter than the Hummer H3. The concept vehicle’s 3.6-liter V-6 powertrain imagines itself to be flex-fuel capable, but the likelihood is that such a vehicle would have a smaller diesel engine as an option.

-- Dan Neil