Record ratings for MTV’s VMA show
This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts.
Bigger than ‘Jersey Shore’ -- that’s how big Sunday’s record-breaking Video Music Awards on MTV was.
The 2011 VMAs -- featuring performances by Beyoncé, Bruno Mars and Lil Wayne, not to mention a strange cross-dressing act kept up all night from Lady Gaga -- delivered 12.4 million total viewers, making it MTV’s most-watched telecast ever, according to the Nielsen Co. The audience was up 9% compared with last year’s VMAs.
In MTV’s core demographic of viewers ages 12 to 34, the show averaged 8.5 million, also a record for the network.
The VMAs attracted extra attention this year for going without a host. Last year Chelsea Handler earned mixed reviews for her hosting work.
Trackers, what did you think of the VMAs?
ALSO ON SHOW TRACKER:
-- Scott Collins (twitter.com/scottcollinsLAT)