43% of U.S. mobile phone users own a smartphone, survey says


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Smartphones are becoming increasingly popular, with 43% of U.S. mobile phone subscribers owning one, according to Nielsen’s third-quarter survey of mobile users.

The numbers are even higher for younger consumers. Sixty-two percent of adults 25 to 34 years old have smartphones; among 18- to 24-year-olds and 35- to 44-year-olds, the smartphone penetration rate is near 54%.


Among 12- to 17-year-olds and 45- to 54-year-olds, the rate is about 40%, Nielsen said.

Android remains the most popular smartphone operating system in the U.S., capturing 43% of the market. Apple is the top smartphone manufacturer, with 28% of smartphone consumers owning an iPhone.


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