Apple: No Cyber Monday deals, but free shipping until Dec. 22
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But from now until Dec. 22, the Cupertino-based tech giant is offering free shipping on all purchases from Apple.com.
It’d be fair to say that free shipping isn’t much of a consolation when compared with the discounts being offered up on competing manufacturers’ phones, tablets, laptops and desktops. However, it is also worth keeping in mind that Apple almost never holds a sale, and free shipping is a rarity for the company too.
Given that Apple isn’t inclined to cut its prices, it may come as no surprise that, after a bit of hype, Apple fanatics reportedly turned out en masse on Black Friday for in-store and online price drops.
According to the website 9to5mac, Apple projected that it would see a 400% jump in sales on Black Friday. According to a leaked retail-store document, the website said, Apple passed that point by about 7 p.m. that day.
CNN, reporting on the 9to5mac report, offered up a bit of anecdotal evidence from Piper Jaffray analyst Gene Munster who has ‘spent the day after Thanksgiving as he has every year since 2008: standing in an Apple retail store counting sales.’
In eight hours of observation, CNN said, Munster recorded about 14.8 iPads per hour leaving the Apple store in a consumer’s hands, and about 10.1 Mac computers being sold per hour.
Munster’s unscientific observation found a 68% increase in iPad sales from 2010 and a 23% rise in Mac sales from his Black Friday findings a year earlier.
As of Monday afternoon, Apple officials were unavailable for comment on Black Friday sales performance and the ensuing sales reports.
-- Nathan Olivarez-Giles