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Cigarette Smoking

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I’m ecstatic about the American Medical Assn. calling for a ban on cigarette advertising, and I sincerely hope the doctors have enough clout to stop cigarette companies from sponsoring sports tournaments as well.

Another area they might address--smoking on the screen. Just as Humphrey Bogart, Bette Davis et al, convinced thousands of earlier moviegoers that smoking was sophisticated and glamorous, today’s films, too, depict smoking in a positive light. And there’s no excuse for it in the 1980s, knowing what we now know about tobacco’s addictive, health-destroying capabilities.

We saw the movie “Chorus Line,” and were struck by Michael Douglas’ portrayal of Zach, who is a supposedly brilliant producer casting dancers for his new musical. Throughout the film, as the young dancers look up to him literally and emotionally, he lights cigarette after cigarette; he’s depicting stress, obsession with his work, perfectionism, whatever. Message to young people: If they smoke as much as Zach does, maybe they too will acquire some of his success, his glamour, his talent. Alternate message: When the going gets tough, the tough light up.

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Most of our real winners aren’t smokers. When will our film makers find another way to indicate extreme busyness and do away with the overused, wrongfully influential cigarette-lighting routine altogether?

TARA NICOLA

Hollywood

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