Japanese Ad Agency Retains Top Spot: Japan’s...
From Times Staff and Wire Reports
Japanese Ad Agency Retains Top Spot: Japan’s Dentsu Inc. retained its ranking as the top grossing advertising agency in the world, according to a trade journal’s annual ranking. The Tokyo-based firm, which topped the Ad Age 500 for most of the 1980s, had gross income of $1.32 billion last year, according to the current issue of Advertising Age. Saatchi & Saatchi Advertising Worldwide was second with $890 million in gross income.
