Players International Extends Marketing Pact
Players International Inc., a Calabasas company that sells discount packages for gaming resorts, said it reached an agreement to extend its marketing agreement with Brentwood, Tenn.-based Comdata Network Inc. to Dec. 31, 1996. The existing agreement, signed in July, 1989, calls for Players to provide marketing assistance for Comdata’s cash-advance system for the gaming industry.
Under the new agreement, Players will also provide Comdata with sales and support services.