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Home Alone, but Where?

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Outside of tourists, everyone knows that there is little Hollywood, the business, in Hollywood. Still, finding a movie studio’s home isn’t always easy.

Last week’s Newsweek featured a picture of Twentieth Century Fox Chairman Joe Roth, identifying him incorrectly as being at Fox’s Culver City lot.

Then there is Fox’s post office box. It’s in prestigious Beverly Hills.

Adding even more to the confusion is the fact that Fox is actually in Century City, which, of course, is actually Los Angeles.

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For what it’s worth, we prefer Rancho Park Adjacent.

It’s News to Us

Race driver Lyn St. James has driven a Ford lately, although the folks at Channel 7 apparently don’t realize it.

A segment on the station’s 11 p.m. news Tuesday night on the everyday cars driven by Sunday’s Indianapolis 500 drivers showed that St. James has a Lincoln Continental.

Anchor Harold Greene sounded puzzled that St. James would drive a Lincoln, noting that she is a spokeswoman for Ford. Equally perplexed, weatherman Dallas Raines asked: “Yeah, I wonder why she’s driving that Lincoln?”

And to think we’ve been fooled all this time into believing Ford owns Lincoln.

Down to a Science

Here’s another blow to California’s high cost of living that is certain to drive even more people to Utah.

Science magazine, published by the American Assn. for the Advancement of Science, is now charging California residents 9.3% more for a subscription than readers in the other 49 states. A subscription is $95.08 if you live in California, $87 if you live anywhere else.

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It doesn’t take much in the way of deductive reasoning to figure out why: the sales tax that went into effect on magazines in California last July.

Science is the highest Golden State surcharge we can find. A handful of major magazines, including the New Yorker and Vanity Fair, recently added fine print to their subscription cards advising California residents to add 7.25% to cover sales taxes.

An executive with the Magazine Publishers Assn. trade group said additional charges for California residents remain rare.

Briefly . . .

A picture in “The Economist” of down-and-out Iranians on a Tehran street carries the caption “It beats Los Angeles” . . . Not moldy yet: Now that everyone is writing obituaries on the “green” marketing movement that pushes environmentally correct products, along comes the Green MarketAlert newsletter . . . “Northern Exposure” is the name wags have given the huge bankruptcy case involving Toronto-based Olympia & York . . . Banking on Perot? Fidelity Federal Bank in Glendale is marketing a certificate of deposit that matures the same day as November’s presidential election.

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