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PASADENA : Accused Madam Heidi Fleiss Opens Clothing Store

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Accused Hollywood madam Heidi Fleiss has hung out a new shingle here.

Her Heidi Wear clothing store opened Friday in the trendy Old Pasadena area, offering T-shirts and specialty flannel boxers with a pocket that can hold condoms. The walls sport photos of Heidi posing in her underwear. Sales personnel roll around on skates.

The store sold out of T-shirts over the weekend as the city was inundated with World Cup soccer fans. “Because of my trial coming up, it’s good to keep busy,” Fleiss said.

Bill Burrows, a manager at a nearby bookstore, said Fleiss’ store will “add a bit more color to an already colorful area here.”

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Fleiss, 28, has said she supplied prostitutes to high-class clients from the entertainment industry at up to $1,500 per night. She faces trial Aug. 27 on five counts of pandering and one count of selling cocaine. If convicted, she could be sentenced to 12 years in prison.

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