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The Year in Review. . .

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An economist in Pennsylvania found that New York Stock Exchange trading fell by 4.17 million shares during the opening arguments of the O.J. Simpson trial. . . .

An economic report by Minneapolis bank Norwest concluded: “Too many people are watching the O.J. Simpson trial and not shopping.”. . .

Trends Journal, which monitors business and social trends, said: “No major trend event since the Vietnam War has tallied a fraction of the coverage that the “trendworthless” O.J. Simpson trial has received.” . . .

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Advertising Age magazine concluded in a study that “the electronic and print media have been saturated with stories” on the Simpson case. . . .

A visit to Paramount-based Frank J. Zamboni Co., maker of ice-resurfacing vehicles, was first prize in a contest sponsored by the Cleveland Lumberjacks of the International Hockey League. . . .

A World Wide Web site for the Cremation Society of North America promised “historical facts and figures that will amaze and educate.” . . .

Gillette, in challenging a deodorant ad by Procter & Gamble Co., said its brand achieved “64% sweat reduction” compared to “57% sweat reduction” for P&G;’s. . . .

A Colorado firm sold to lawyers do-it-yourself infomercial kits “to educate the public” on personal injury law. . . .

California Lawyer magazine reported that attorney ads rose on Christian music stations because “listeners are more inclined to trust advertisers on Christian radio than on other stations.” . . .

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Auctioneer Butterfield & Butterfield offered for sale an unpaid parking ticket Elvis Presley received in Palm Springs. . . .

In a Securities and Exchange Commission filing, actor Sylvester Stallone listed under his occupation “investing and trading in, and owning and holding, securities for his own account”. . . .

After cutting his price twice, former Gov. Jerry Brown sold his San Francisco home for about $1 million to a man who designed TV ads for former President Reagan. . . .

A law firm’s slogan: “If Orange County can file for bankruptcy, so can you.” . . .

Twice-daily “personalized play time” was offered by a Burbank “cat hotel.” . . .

A Wall Street analyst, noting that the “Pocahontas” doll is virtually the same as a Barbie doll, said: “The head is different, but the body is basically the same.” . . .

“Leave it to Beaver” star Jerry Mathers launched a line of signed ceramic plates for $125 each. . . .

Sony acknowledged it bought ex-movie chief Peter Guber’s Bel-Air mansion for $5.5 million, including a device described as “the Rolls Royce of flotation tanks.” . . .

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Smart Money magazine found a session with a dog psychiatrist is $150 in Beverly Hills, half the $300 cost in New York. . . .

Billionaire Ronald Perelman complained to Cigar Aficionado magazine that Los Angeles is too hostile to smokers. . . .

The American Federation of Government Employees sold a cassette of a song about the union with the lyrics: “Watching out for contraband on the border with Mexico; We keep our livestock safe from ticks on a horse in Laredo.” . . .

Ex-employees of Drexel Burnham Lambert held a party marking the fifth anniversary of the investment bank’s failure. . . .

Two Silicon Valley consultants published a book on “upsizing” individuals at “downsized” companies.

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