Venture Will Offer One-Stop Shopping

Two utility companies said they are joining forces with AT&T; Corp. and ADT Inc. to provide one-stop shopping for an array of utility, telephone, Internet and other household services that would eventually be bundled on one monthly bill. The venture, named EnergyOne, will spend $10 million this year promoting itself nationally. Jointly owned by UtiliCorp United of Kansas City, Mo., and Peco Energy Co., a Philadelphia-based utility, EnergyOne hopes to market its services to utility companies too small to roll out their own national marketing campaigns but eager to reach more customers before competition is unleashed in the $200-billion electric utility industry. These companies will be able to become franchisees of EnergyOne, picking and pricing the services they want to market. UtiliCorp shares rose 50 cents to close at $27.75; Peco shares slipped 6.25 cents to close at $20.44. Both trade on the New York Stock Exchange.