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This chart tracks video sales--alternating weekly among an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 77%

Children’s: 13%

Television: 4%

Other: 2%

Sports: 1%

Television-Based Video Vendors

Year-to-date share of the television-based video sales market through Aug. 24 and current top-selling TV-based videos:

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Company Share Current best-selling video Fox 29.12% Goosebumps: Haunted Mask 2 Paramount Home Video* 13.29 Star Trek Next Generation No. 119 Anchor Bay 7.73 Fun With Stooges Warner Home Video** 6.92 Spawn (Animated) Sony/Sony Wonder 5.89 Beavis & Butt-head: Innocence Lost Cabin Fever 4.67 Lonesome Dove Hallmark Home Enter. 3.93 Cinderella (Rodgers & Hammerstein) Universal Home Video 3.70 Hercules: Amazon Women PolyGram Home Video 3.47 8 Best Bits of Mr. Bean Columbia 3.41 Bewitched: Meet the Stevens

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Market Leaders Aug. 18-24

Top video vendors, in percentage of sales in all categories:

Warner Home Video**: 21.49%

Disney: 18.13%

Fox: 12.26%

Paramount Home Video*: 9.32%

Universal Home Video: 7.37%

Coumbia: 6.47%

* Includes ESPN and ABC

** Includes MGM, HBO, Turner, New Line and Warner Vision

Source: VideoScan

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