A Little Mouse Music

By KAREN KAPLAN

June 1, 1998 12 AM PT

Intel and Launch Media will announce today that they are collaborating on a service to deliver personalized, original music content to customers’ PCs via a broadband satellite connection.

The service would build on Santa Monica-based Launch Media’s music magazine, which is currently delivered on CD-ROM. Unlike the magazine, which has a paid circulation of 280,000, the music channel will probably be free to customers in exchange for their demographic data, said Launch Chief Executive Dave Goldberg. The service will be available early next year.

Technology and the Internet

Karen Kaplan

Karen Kaplan covers science and medical research for the Los Angeles Times. She has been a member of the science team since 2005, including 13 years as an editor. Her first decade at The Times was spent covering technology in the Business section as both a reporter and editor. She grew up in San Diego and is a graduate of MIT and Columbia University.

A Little Mouse Music

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