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This chart tracks video sales--alternating weekly between...

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This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 73%

Children’s: 13%

Exercise: 7%

TV: 3%

Sports: 2%

Other: 2%

Sports Video Vendors

Year-to-date share of the sports video sales market through July 18 and current top-selling sports videos:

Company: World Wrestling Fed.

Share: 56.8%

Current best-selling video: WWF: Rock-Know Your Role

*

Company: PolyGram Home Video

Share: 17.1%

Current best-selling video: Basketball: NBA His Airness

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Company: Warner Home Video*

Share: 10.9%

Current best-selling video: WCW: NWO for Life

*

Company: Fox

Share: 2.2%

Current best-selling video: NHL: 1999 Stanley Cup Champions

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Company: Trimark

Share: 2.1%

Current best-selling video: Hitman Hart: Wrestling With Shadows

Market Leaders July 12-18:

Top video vendors, in percentage of sales in all categories:

Warner Home Video*: 23.1%

Buena Vista: 13.8%

Columbia: 9.0%

Paramount Home Video: 8.3%

Universal Home Video: 8.2%

Fox: 6.2%

*Includes HBO, Tuner, New Line and Warner Vision

Source: VideoScan

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