WEB LINKS

These Web sites can help the budding e-tailer get started:

www.ama.org: American Marketing Assn. Some resources for Internet marketing, including a code of ethics.

www.iconferences.com: Marketing on the Internet Conference site. Information on a conference to be held March 19 through 21 in Pasadena.

www.marketitright.com/home.asp: Market it Right.com. Marketing planning strategies, including the Internet as a networking tool.

www.nrf.com: National Retail Federation. Information on e-commerce and technology.

www.allnetresearch.com/retailindex.html: AllNetResearch. Provides news reports on e-commerce for a fee.

Sites are subject to change.