Selling Inner Beauty Too

Here are other examples of the new generation of inner-beauty products.

* Chakra Line by Aveda.

Body washes with mood-enhancing scents and names like Motivation, Attraction and Equipoise may bring some spirituality into the shower.

* From Philosophy: Hope in a Jar. Moisturize your skin and affirm your greatness--or so they say. Hey, Oprah uses it.

The Great Awakening. Rumor has it, after using this revitalizing cream, your skin will be so darn happy in the morning you’ll bounce out of bed and say hallelujah.

* From Color Investment Cosmetics:

The company’s Feng Shui cosmetics sets are compacts based on color association and combination.

For example: Love & Marriage Set. Tan for balance, pink for love and light yellow for marriage are poised to make you a love magnet.

Knowledge & Family Set. Soft blue for knowledge, soft white for children, and soft green for growth are promoted as fostering understanding--and the sudden urge to bake cookies.