Lowering DVD Prices May Curb Piracy
If the motion picture industry wants to really combat illegal DVD copying, I’d suggest that they take a cue from what happened to the music industry (“Sellers of Pirated DVDs Targeted,” Dec. 11): If you charge too much for a legally made product, it only creates demand for an illegal product.
The music industry will go to its grave believing it can charge $18.99 for a disc that any kid on a computer can make for 20 cents. And now look where they are.
DVDs should have a suggested retail price of $10, not $29.99 or even $19.99. They can be made for around a dollar apiece by the industry. Want to see piracy stop? Reduce the demand by reducing the prices.
The public is tired of being ripped off by greedy businesses.
Will Ray
Burbank
The biggest entertainment stories
Get our big stories about Hollywood, film, television, music, arts, culture and more right in your inbox as soon as they publish.
You may occasionally receive promotional content from the Los Angeles Times.
