Amazon opens a brick-and-mortar bookstore; Twitter embraces the irony
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The bookselling world was shocked Monday when the Seattle Times reported that Amazon, the online retailer, would be opening a brick-and-mortarbookstore Tuesday in Seattle's University Village shopping center, not far from indie retailer Third Place Books.
"There is some irony in Amazon’s opening a physical store," the Times noted. "For years, it could undercut physical retailers on pricebecause it didn’t have brick-and-mortar locations."
The irony was not lost on some Twitter users:
Some users suggested ways to engage with the new store:
There's no telling how the bookstore will be received by Seattle residents, but the reception in the literary world on Twitter can besummed up by one tweet:
