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Looking for a career change? Walmart managers now can make up to $400,000 a year

The entrance to a Walmart store
Walmart is further sweetening the perks for its U.S. store managers as the nation’s largest retailer and private employer seeks to retain and attract top workers in a still competitive job market. Annual stock grants to managers will vary by store size.
(Gene J. Puskar / Associated Press)
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Walmart Inc. is offering annual stock grants as a new incentive for store managers, bringing potential pay for the most successful ones to more than $400,000.

Starting in April, all U.S. store managers will receive as much as $20,000 in Walmart stock every year, as the world’s largest retailer seeks to attract and retain staff. The amount of stock grants will vary by store format, with those overseeing smaller outlets eligible for less, the company said Monday.

Stock grants are the company’s latest effort to boost compensation for managers. It said this month that the average store manager’s salary will increase to $128,000 from $117,000.

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Walmart is also redesigning its bonus program so that store profits play a bigger role in determining awards.

Managers can now receive as much as 200% of their base salary in bonuses if targets are met. About 75% of Walmart’s managers started as hourly employees and on average took about five years to land a management role, according to the company.

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A manager making the new average salary and hitting the top end of the bonus range could make $404,000 a year with the maximum stock grant.

“We are asking them to act like owners and to think like owners,” said John Furner, chief executive of Walmart‘s U.S. division, who worked as a store manager after starting at the company as an hourly employee more than 30 years ago.

Store managers play a key role at Walmart.

At a typical supercenter, they oversee hundreds of employees, ensure stores are stocked and manage multiple millions of dollars in sales for locations that offer a wide variety of items, including groceries, apparel, pharmacy products and auto services. Running delivery and pickup operations has become a bigger part of the job in recent years.

The stock grants for managers will vest quarterly over a three-year period. Managers for Neighborhood Markets and division 1 stores will each get $15,000, and those for hometown stores will receive $10,000. Division 1 and hometown stores, started during the company’s early days, mostly sell general-merchandise products.

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Walmart will continue to offer a stock purchase program for employees, through which staff buy stock directly and the company matches 15% of the purchase, up to $1,800 a year.

Meanwhile, Walmart lowered its starting pay for some new hires as part of a revamped wage structure, a move that affected online-order pickers, shelf stockers and other employees.

After facing severe labor shortages during the pandemic, retailers including Walmart have experienced improvements in staffing, though retention remains a challenge for some. U.S. jobless rates have remained relatively low, while average hourly earnings have increased in recent months.

Walmart’s turnover rates have improved among managers and other employees over the last year or so, Furner said, as supply challenges stabilized. Managers are staying at their stores longer, and the company didn’t hire as many people last fall for the holiday season.

“We are feeling really good about our staffing levels,” he said.

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