In an attempt to get more software developers to build apps for vehicles, Ford Motor Co. will host what it calls the auto industry's first app developers conference.
A growing number of smartphone users want to bring apps to life on the screens inside their cars, but automakers' early attempts have faltered because a jumble of competing technologies has left many developers unsure where to start.
Ford is planning a 12-hour hackathon where programmers will try to grind out apps that could harness data from Ford vehicles and the city of Los Angeles open data library. Ford and a city official will be on hand to advise.
The 10 best apps get two months for polishing before competing for a prize at the Los Angeles Auto Show in November. The grand-prize winner will be featured with Ford at the Consumer Electronics Show in January.