Yahoo followed its purchase of Tumblr, a cool, hip brand, with a fresh revamp for Flickr, another cool and once beloved start-up that has struggled to retain its luster since it was acquired.
The Sunnyvale, Calif., company said it was redesigning Flickr, a popular photo-sharing website it bought in 2005 that has been in a slow decline ever since the acquisition. But more importantly than the new website design, Yahoo also announced that it is giving all users 1 terabyte of storage, or about 1,000 gigabytes, that they can use for photos and video.
“At Flickr, we believe you should share all your images in full resolution, so life’s moments can be relived in their original quality,” Yahoo said in a blog post. “No limited pixels, no cramped formats, no memories that fall flat.”
To put in perspective how much space the company is giving, Yahoo said users could take one picture every hour for the next 40 years and not fill up their storage.
Besides photos, Yahoo also said users can upload 1080p HD video files of up to three minutes in length to their Flickr accounts.
As for the site’s new look, Yahoo said Flickr will now feature an “Activity Feed” that shows users the latest photos uploaded by their friends and presents them in a Pinterest-like layout that emphasizes images and not much else. Additionally, users can now upload high-resolution profile pictures and add cover photos to their profiles, just like they can on Facebook and several other social sites.
The new look comes just a few months after Yahoo rolled out a completely revamped iPhone app that is similar to Instagram. To continue its push to revamp mobile, Yahoo on Monday also announced a new version of its app for Android users.
“We’re releasing a Flickr that’s more spectacular, much bigger, and one you can take anywhere,” Yahoo said.
The Flickr announcement comes just hours after Yahoo announced that it had purchased Tumblr, a social network popular with young adults and teens, for $1.1 billion.