BTS’ K-pop army floods Twitter to support Black fans and Suga’s new song
If anyone is going to take over Twitter, it’s going to be fans of the Korean pop group BTS — who are collectively known as ARMY (Adorable Representative MC for Youth).
ARMY has a habit of dominating the social media site, from creating its own trending hashtags to posting under #WhiteLivesMatter to drown out those opposing Black Lives Matter protests.
This time around, the BTS hive is focusing on uplifting Black fans, who have a history of experiencing racism within the fandom.
On Tuesday, #BlackOutBTS started letting Black BTS fans shine, highlighting their presence and strength within the K-pop community.
Similar hashtags, like #BlackARMYsMatter and #BlackARMYsequality have cropped up in the past to call out the racism and harassment that Black fans have faced among their fellow admirers.
The goal, then, is to flood Twitter with positive messages surrounding the (very present) Black BTS fan base, posting side-by-side selfies with their favorite member of the seven-man band.
One particular member, rapper Suga, is also trending hard Tuesday, but for a different reason: He appears with a verse on “Blueberry Eyes,” the new single out by pop singer MAX.
“U AR e MY light, friends who support each other, each other’s anchor,” Suga raps in Korean, referring to BTS fans.
Pop singer MAX released his new single, “Blueberry Eyes,” today, featuring a verse by K-pop group BTS’ band member Suga.
In the music video (also released Tuesday), MAX and his real-life wife, Emily Cannon, lip-sync Suga’s verse to each other as their fictional wedding vows.
“I knew it was going to be hard, but really breaking down how to properly pronounce all of the Korean was insane,” MAX told Teen Vogue. “And it made me have a deeper appreciation for the meaning behind the lyrics and what he put on the song.”
MAX and Suga, in fact, go way back: “We need to remix a BTS song now,” MAX told the San Francisco WiLD 949 radio station in October 2017.
Fans swarmed police tip lines and white-supremacist hashtags with clips of K-pop groups BTS and Blackpink to make them useless.
Since then, BTS fans have brought him into the fold, blowing up the new track on Twitter and YouTube.
BTS holds the distinct, dystopian honor of being the most tweeted-about musicians in the U.S. during the first six months of COVID-19 quarantine, according to a “Twitter From Home” trend report that Twitter released Tuesday.
BTS stans, it seems, remain ARMY strong.
From the Emmys to the Oscars.
Get our revamped Envelope newsletter, sent twice a week, for exclusive awards season coverage, behind-the-scenes insights and columnist Glenn Whipp’s commentary.
You may occasionally receive promotional content from the Los Angeles Times.