Rihanna gets a fashion-design competition show, ‘Styled to Rock’

Rihanna unveils her new fragrance, unsurprisingly called Nude by Rihanna, in Century City on Saturday. The singer will soon have her own fashion-design competition show on Style Network.
(Jason Merritt / Getty Images)

“Big news coming tomorrow!,” Rihanna promised Tuesday on Twitter — but did she deliver? Sure she did, if launching a new fashion-design competition series counts as big news in these reality-TV-laden days.

Rihanna and the Style Network will be teaming to present “Styled to Rock,” the cable network’s first competition show, debuting next year. After a nationwide search, the pop star will personally select a dozen designers looking to “take their work to the next level,” the network said Wednesday in a statement, and then give them a chance to dress “some of the biggest names in entertainment,” none of whom were named.

Riri will also get an assist from three expert mentor-types who’ll work with the competitors — and then help cull the herd over the course of 10 hour-long episodes.

Challenges involve styling various stars, with each week’s celeb picking one designer who did the best work and should advance to the next round. The mentors will meet with the rest of the gang to decide who goes home during the show’s 12-week run.

“Fashion has always played an integral part in my life and career,” Rihanna said in the network’s announcement. “I am so excited to partner with Style Network and share my creative insight with these 12 designers and give them this opportunity to showcase their work.”


Is Rihanna, who got a taste of the runway during this year’s Victoria’s Secret Fashion Show, the right person to lead a fashion-centric show? Or should she stick to singing?


Chatting with Nicole Richie, the ‘Fashion Star’ wild card

After vulgar Twitter exchange, Chris Brown declares victory

Chris Brown won’t be charged after cellphone-snatching accusation

Follow Christie D’Zurilla on Twitter and Google+. Follow the Ministry of Gossip on Twitter @LATcelebs and on Facebook


PHOTOS: Celebrity portraits by The Times

PHOTOS: Victoria’s Secret Fashion Show

The Envelope: Celebs on the red carpet