To make sense of it the drugstore makeup world, makeup artist Craig Beaglehole and Times stylist Melissa Magsaysay set up a drugstore product challenge at a West Hollywood CVS store, piling dozens of tubes, palettes and small bottles into their baskets. They tried out the low-price brands in the store and tested them for a week. The products in these galleries were all winners -- items they’d use or recommend. The reviews are marked with their initials.
Maybelline Expert Wear Blush in Gentle Rose, $5.49
This is pretty and simple and goes on beautifully. The brush actually works. Gentle Rose is a neutral color a lot of people could wear, and it’s not shimmery, but you could put a wash of highlighter over it. (C.B.)
MORE BEAUTY PRODUCTS:
Story: Drugstore beauty challenge
The best drugstore mascara and eyeliners
The best drugstore lip colors
The best drugstore eye shadows
The best drugstore foundations (Ricardo DeAratanha / Los Angeles Times)
CoverGirl TruCheeks Blush, $5.99
There’s good value here because there are three colors. Start off with the middle tone — a nice peachy glow — at the apples of the cheeks. Then use the lighter color to highlight on top of the cheek with lighter color. Blend the darker color under the cheek bone to contour. You can also use lighter shade as a brow bone highlighter. (C.B.)
MORE BEAUTY PRODUCTS:
Story: Drugstore beauty challenge
The best drugstore mascara and eyeliners
The best drugstore lip colors
The best drugstore eye shadows
The best drugstore foundations (Ricardo DeAratanha / Los Angeles Times)
Revlon Matte Powder Blush in Perfectly Peach, $9.99
Matte blush can be great for older women or anyone who’s had plastic surgery, because it doesn’t highlight lines like shimmery products would. Keep it on the apples and highlight cheek bones; don’t go into the under-eye area. This one is good because it’s matte, but not flat. It has a nice sheen. (C.B.)
MORE BEAUTY PRODUCTS:
Story: Drugstore beauty challenge
The best drugstore mascara and eyeliners
The best drugstore lip colors
The best drugstore eye shadows
The best drugstore foundations (Ricardo DeAratanha / Los Angeles Times)
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CoverGirl & Olay Simply Ageless Sculpting Blush in Plush Peach, $13
To get a more intense color, skip using the sponge applicator and pop a bit on your cheeks with the tips of your fingers, then blend out from there. This is a nice way to get a glow. The formula is really creamy. (M.M.)
MORE BEAUTY PRODUCTS:
Story: Drugstore beauty challenge
The best drugstore mascara and eyeliners
The best drugstore lip colors
The best drugstore eye shadows
The best drugstore foundations (Ricardo DeAratanha / Los Angeles Times)
Maybelline Dream Mousse Blush in Rose Petal, $5.49
Velvety with a nice finish. It blends right in, is a nice texture to wear and reflects light. (C.B.)
MORE BEAUTY PRODUCTS:
Story: Drugstore beauty challenge
The best drugstore mascara and eyeliners
The best drugstore lip colors
The best drugstore eye shadows
The best drugstore foundations (Ricardo DeAratanha / Los Angeles Times)