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California pot czar Lori Ajax tapped as keynote speaker of Palm Springs Cannabis Film Festival & Summit

Lori Ajax
Lori Ajax, the chief of California’s Bureau of Cannabis Control, is scheduled to speak April 21 as part of an upcoming three-day, cannabis-themed series of events in Palm Springs.
(Rich Pedroncelli / Associated Press / File Photo)

The Palm Springs Cultural Center has organized a three-day, cannabis-themed series of events including panel discussions, yoga classes and film screenings scheduled for April 19-21.

The aim of the inaugural Palm Springs Cannabis Film Festival & Summit, according to organizers, is to “take on the debate [over cannabis] with a progressive attitude towards eroding stereotypes and clichés to discover the life-enhancing potential of this remarkable yet controversial plant.”

To that end, festival directors Giacomina Marie and Paul Palodichuk have put together a program that offers something for everyone on the stoner spectrum from the casual enthusiast/film buff (screenings of films such as “The Emperor of Hemp” and “Mary Janes: The Women of Weed”) to the traveler or entrepreneur (tourism seminars and business-focused panel discussions on insurance and municipal regulations in the Coachella Valley).

The lineup of speakers includes veterinarian Gary Richter, who will speak about pets and cannabis; Dr. Ira Price, the event’s medical keynote speaker (whose work focuses on natural pain solutions and cannabinoid therapeutics); and the state of California keynote Lori Ajax, the chief of the California Bureau of Cannabis Control, the state’s top pot regulator, who is scheduled to speak April 21.

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Tickets for the event range from $15 (to attend a single film screening) to $249 for a mega pass that allows access to just about everything the three-day event has to offer. (You’ll have to pony up $20 a piece for the Higher Ground Yoga classes.)

Additional information, including a list of events and a link to purchase tickets, can be found at the festival’s website www.pscff.org.

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Palm Springs Cannabis Film Festival & Summit

Where: Palm Springs Cultural Center, 2300 E. Baristo Road, Palm Springs.

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When: April 19-21

Admission: $15-$249

Info: (760) 898-9602, www.pscff.org

adam.tschorn@latimes.com

For more on cannabis commerce and culture, follow me at @ARTschorn.


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