Photos: Serving ‘butter coffee’ at the new Bulletproof Coffee shop in Santa Monica

Chase Rossner prepares a Bulletproof coffee.   (Al Seib / Los Angeles Times)

Chase Rossner prepares Bulletproof coffee as the staff prepares for the opening of the store.   (Al Seib / Los Angeles Times)

Coffee is prepared before it is blended with butter.   (Al Seib / Los Angeles Times)

Coffee is blended with butter from grass-fed cows, which has a higher level of omega-3 fats and vitamins and medium-chain triglyceride (MCT), a type of saturated fat.   (Al Seib / Los Angeles Times)

Coffee with unsalted butter is blended at Bulletproof Coffee in Santa Monica, opening soon. The signature drink is the hottest new health-meets-coffee craze that many body builders and CrossFitters have added to their diets.   (Al Seib / Los Angeles Times)

The result is a super rich, creamy cup of coffee that is kind of like a latte. There is a slight coconut-y flavor from the MCT oil.   (Al Seib / Los Angeles Times)

At first sip, you’d never guess there’s butter in it. Shop owner, Dave Asprey, says the the drink cuts sugar cravings and provides healthy fats.   (Rene Lynch / Los Angeles Times)

Bulletproof Executive founder Dave Asprey, left, talks to new employees at the soon-to-open cafe and store at 3110 Main St. in Santa Monica.   (Al Seib / Los Angeles Times)

Asprey challenges naysayers to just try it.   (Al Seib / Los Angeles Times)

An employee puts some finishing touches on the interior.   (Rene Lynch / Los Angeles Times)

Also served: Salads, fresh veggies and dips, and almond milks.   (Rene Lynch / Los Angeles Times)

In keeping with the eating plan outlined in Asprey’s “Bulletproof Diet,” the cafe will also serve a variety frittatas and tacos served on slices of jicama instead of tortillas.   (Rene Lynch / Los Angeles Times)

Yep, those are jicama slices, instead of corn tortillas.   (Rene Lynch / Los Angeles Times)

The new Bulletproof Coffee shop and cafe is located at 3110 Main St. in Santa Monica, with seating indoors and out.   (Rene Lynch / Los Angeles Times)