Opinion: Cover girls and boys

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Mayor Antonio Villaraigosa got his newsweek cover, his Los Angeles Magazine cover and a few others in between -- so now it’s the City Council’s turn. The full council is featured on the August cover of LAJEMM, the Los Angeles Journal for Education on Medical Marijuana.

I heard several reports yesterday of this very impressive-looking, full-color, glossy-covered 14 x 10 magazine being distributed in stacks around town. As of this posting, the July issue is still highlighted at the Web site, and it has an inset of the council. But holy smokes -- the August cover makes the council members look like poster children for medical marijuana.

Or maybe that should be ‘medical marijuana’ (with quotes), because while some of the full-page ads in the 208-page book emphasize health and healing, many don’t bother with the medical niceties and instead discuss their ‘quality strains,’ ‘clones,’ ‘friendly staff,’ etc.

It’s an interesting addition to the discussion over whether and how cities should regulate medical marijuana dispensaries. Here’s the Times’ recent editorial encouraging the council to move forward with regulations, but there is obviously a lot more to be considered: Can or should the city regulate advertising? Can or should the city take any role in verifying the medical use of marijuana? Did Californians, in adopting Proposition 215 in 1996, really intend to roll back all restrictions against recreational marijuana use? Or did they mean, as the ballot measure said, to protect people from prosecution only for medical use of the plant?

And, did the City Council members know they were posing for a magazine cover?