Amazon’s Kindle Fire tablet to allow Hulu Plus TV streaming
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Amazon.com Inc. will allow users to use Hulu Plus on its upcoming Kindle Fire device, adding a major source of TV and movie content to its tablet arsenal.
The 7' tablet, which will begin shipping next week, costs $199 and will feature a special, limited version of Google’s Android operating system that Amazon customized.
That means Amazon will selectively choose which apps it will allow the device -- and which it will not. That gatekeeper approach is similar to the way Apple runs its App store -- only approving apps that follow its many guidelines, and allowing it to take a percentage of all Apps its sells on the iPad.
For now, Hulu Plus joins a parade of popular content apps that will be available when the Kindle Fire comes out next week, including Netflix, Rhapsody, Pandora and Twitter.
Hulu Plus requires an $8 monthly subscription for customers to access its full library of movies and current TV shows from ABC, NBC, FOX, Comedy Central and others. Customers must still watch advertisements during the shows, however.
[Corrected November 12, 9:26 p.m.: An earlier version of this post referred to Hulu’s service as Hulu+ -- the company spells the product name Hulu Plus, without the plus symbol.]
-- David Sarno