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PURCHASE INTENTIONS WITHIN NEXT 12 MONTHS

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Selected purchases households in Los Angeles and Orange counties plan to make within the next 12 months, based on a survey conducted in January and February, 1989.

Projected Income Income Percent of Number of Under Over Purchases Planned Households Households $35,000 $35,000 Furniture 27.7% 1,085,820 24.7% 33.8% Major appliance 14.5 568,389 14.2 16.5 Draperies 11.7 458,631 9.0 15.3 House, townhouse, condo 10.2 399,832 4.4 16.1 Wall-to-wall carpeting 10.0 391,993 5.8 14.5

SOURCE: Los Angeles Times Marketing Research Department.

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