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NAMES IN THE NEWS : Steinbrenner: ‘Be Different’

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<i> From Times Wire Services </i>

George Steinbrenner, the shipbuilding magnate and unpredictable owner of the New York Yankees, told graduating cadets at the Massachusetts Maritime Academy to dare to be different.

“Be the uncommon man and woman,” Steinbrenner urged the 119 cadets Sunday. “Don’t worry too much about what you think society dictates, because it’s the uncommon men of this country that have led it to greatness.”

Steinbrenner, who has hired 19 managers in the 17 years since he bought the Yankees, pressed the graduates to “pursue excellence at all costs.”

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“There are those who will teach you that to win is a bad word,” said the owner of the last-place ballclub. “It’s not a bad word, but if you prefer to say pursuit of excellence, that’s OK.”

Steinbrenner was given an honorary doctorate “in recognition of his service in the American maritime industry.”

He is president and chief executive of American Ship Building and Kinsman Marine Transit.

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