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Cheesecake Factory Finds Wall Street’s Sweet Spot

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Cheesecake Factory Inc. found a sweet spot on Wall Street, as the Calabasas-based restaurant company’s stock surged after its initial public offering was completed at $20 a share.

In its first day of trading Friday, the stock soared to $27.25 a share on volume of 3.3 million shares on the NASDAQ market. The stock then closed Monday at $26.50 a share.

Cheesecake Factory, which operates five stylish, casual dining outlets, had initially expected the shares to be offered between $13 and $15 apiece when it filed a registration statement with the Securities and Exchange Commission in May. The offering was managed by Montgomery Securities and First Boston Corp.

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Of the 2.33 million shares offered, 1.18 million were sold by Cheesecake Factory, giving it gross proceeds of $23.6 million. The company plans to use the cash to repay debt and to expand.

The remaining stock was offered by certain existing stockholders, including co-founders Evelyn Overton and her son, David Overton, who is also chairman and chief executive.

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