Golf Club Manufacturer to Pay High Price for Price: Nearly $25 Million

The little company that could?

Three-year-old Atrigon Golf of Camarillo has won a bidding war for Nick Price and signed a deal with the top golfer in the world for him to use Atrigon clubs for 10 years and pay Price a sum believed to be close to $25 million.

How Atrigon snagged Price when better-known companies such as Taylor Made, Cobra, ProGroup and Maruman couldn’t, might be a big surprise to many, but not to Atrigon founder David Fernandez.

“We think we make good clubs,” he said.

The company certainly makes unusual clubs.

Atrigon is a division of Dasia Corp., an aerospace company. Atrigon is different because of its “Unibody” designs--one-piece graphite clubs with the club head covered in a coat of metal.

Price will own part of the company through annual stock options and won’t play with any woods and irons until he helps design them.