OTHER NEWS - July 19, 1995

Keebler Put Up for Sale: United Biscuits Holding, the firm’s British parent, cited disappointing U.S. sales for the move. “We’ve been gaining share in the cookie and cracker business, but not fast enough for our parent company,” Keebler Co. spokesman Stuart Greenblatt said from the unit’s headquarters in the Chicago suburb of Elmhurst. The news follows a Wall Street Journal report Monday saying that Philip Morris Cos. wants to sell most of its baking division, which includes Entenmann’s cookies and cakes and Freihofer’s breads, because of flat sales. Philip Morris has not commented on the report. Keebler, the second-largest U.S. cookie and snack maker after RJR Nabisco, recorded revenue of $1.7 billion last year, down 3% from 1993. Keebler employs more than 10,000 people.