Steven J. Heyer Promoted to No. 2 Position at Turner Broadcasting

In his first appointment as chairman, president and chief executive of Turner Broadcasting System, Terence F. McGuirk on Monday promoted Steven J. Heyer as his second in command. Heyer was named to the newly created position of president of the worldwide sales, marketing, distribution and international networks group of TBS, which will become an arm of Time Warner overseen by Vice Chairman Ted Turner if shareholders approve the merger in a vote next week.

Heyer has been president of Turner Broadcasting sales since 1994. He said he will focus on leveraging the strength of Turner’s combined cable family, which includes CNN, the Cartoon Network, Turner Classic Movies, TNT and TBS.

As part of the road show to promote the merger to shareholders this week, Time Warner is positioning Turner’s family of cable channels as the nation’s biggest network. The company says that on a 24-hour basis, Turner’s networks reach an average 9% of all potential viewers.

Heyer’s hopes to capitalize on that reach to help bring cable advertising rates more in line with those of broadcasters, in part through clever bundling.

Heyer is one of three Turner executives serving on the steering committee charged with integrating the two companies. Before joining Turner, he was president of Young & Rubicam Advertising Worldwide.

* Kushner-Locke has named entertainment attorney Bruce St J Lilliston president and chief operating officer, effective today. He will report to co-Chairmen Peter Locke and Donald Kushner. In the newly created position, Lilliston will be responsible for managing the company’s day-to-day activities. Reid Shane has been promoted to senior vice president of production.

* Barry Kemp, longtime producer of “Coach,” has left Universal, where he’s been based the last 10 years, for Paramount, reuniting him with former Universal executives who now run Paramount’s TV operation. Paramount TV Group Chairman Kerry McCluggage has signed overall deals with several producers with whom he worked at Universal. Since creating “Coach,” Kemp has been associated with such short-lived flops as “Princesses” and “Delta.” He brings with him a commitment to produce a new series for CBS.

* Howard Bolter has been appointed senior vice president of production at the broadcast division of Silver King Communications.

* Bob Catania has been named director of promotion at Geffen Records.

* Jeffrey Harleston has been promoted to vice president of business and legal affairs at MCA Music Entertainment Group.

* Trevor Bowen has been named financial director of Principle Management, which handles the careers of such rock acts as U2.

* Former network executive and independent producer Josh Kane has been named East Coast vice president of programs by MTM Television.

* Henry S. Schleiff has been named senior production executive for MCA Television Group.

* Andrea Davis has been named vice president of Chesapeake Entertainment.

* Michelle Kearney has been named Latin American director for NATPE.

* Lori Drazen and Massey Rafani were named vice presidents of creative advertising at Warner Bros.

* Robert L. Denton has been promoted to senior vice president of finance at Live Entertainment.

* A&E; Television Networks has named John Cuddihy vice president and managing director for its international division.

* Nancy Klueter has been promoted to the newly created position of vice president of exhibitor relations for Buena Vista Pictures Distribution. At Buena Vista Television. Don Loughery has been named senior vice president of business affairs. Jim Packer was named senior vice president and general sales manager for the West.

* Tim Sommer has been promoted to vice president of A&R; for Atlantic Records.

* Diane Charbanic was named executive vice president of media and co-op advertising for New Line Cinema.

* Hank Lachmund has been named senior vice president for labor relations at Warner Bros. Television.

* Erik Sorenson joined Court TV as executive producer and executive vice president.

* Jeffrey Karbowiak was promoted to senior vice president of finance and operations at MGM/UA Home Entertainment.

* Dan Aloni has been named co-head of the motion picture literary department at talent agency UTA.

* Spelling Films has promoted Mark Lindsay to vice president of international sales and Brenda Johns to vice president of contract/marketing administration.

* Dana Booton has been promoted to vice president of animation at Saban Entertainment.

* Roger Skelton has been appointed vice president of business and legal affairs for MCA Music Entertainment Group.

* MTM Television has named Rosalie Joseph as vice president of talent and casting.

* Derek Platt has been promoted to senior vice president of music for Universal Television.

* Nancy Jane Goldston has joined Universal Studios’ consumer products group as senior vice president of marketing.

* Sakae Manning was promoted to vice president of international marketing at Paramount Home Video.

* Nicholas Makris has been named vice president of financial affairs for Warner Bros.

* Ellen Zoe Golden was named vice president of media relations at Universal Records.

* Steve Vining was named president of Windham Hill/High Street Records.

* Dick Clark Productions has named Paulette W. Lee vice president of legal affairs for American Bandstand Grill.