Bristol Retail Solutions Inc.:

The Newport Beach marketer of automated retail sales systems said Tuesday that it lost $773,228, or 15 cents a share, in the second quarter, with revenue of $4.6 million. The company, which was formed in April 1996, did not report financial results for the second quarter or first six months of that year.

For the first half of 1997, Bristol lost $1.2 million, or 25 cents a share, and reported revenue of $7.2 million.

Company officials said the losses were anticipated because of the company’s start-up costs and the coast of acquisitions.

Bristol is forming a network of automated retail systems dealers by acquiring established dealers throughout the country.

The company’s stock closed Tuesday at $3.31 a share, down 6 cents on the Nasdaq small cap market.