Toys R Us Offers British Free Internet Access

Toys R Us Inc., the world’s largest toy retailer, said it started a free Internet service in Britain to boost online sales, becoming the second retailer in the world to offer free Internet access.

The service, offered through 61 retail outlets in Britain, employs Virtual Internet Provider Ltd., a venture of Cisco Systems Inc., Fujitsu-owned ICL, Softbank Corp. and Cable & Wireless Communications that offers free Internet service that companies can purchase.