Video View

This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 73%

Sports: 2%

Other: 2%

TV: 3%

Exercise: 6%

Children’s: 14%

Sports Video Vendors Year-to-date share of the sports video sales market through Sept. 26 and current top-selling sports videos:*--*

Company Share Current best-selling video World Wrestling Fed. 57.8% WWF: Rock--Know Your Role PolyGram Home Video 17.1 Basketball: NBA His Airness Warner Home Video* 10.1 WCW: Hulk Hogan Fox 2.6 NHL: 1999 Stanley Cup Champions Trimark 2.2 Hitman Hart: Wrestling With Shadows

*--*

Market Leaders Sept. 20-26: Warner Home Video *: 19.9%

Universal Home Video: 14.3%

Buena Vista: 13.2%

Columbia: 7.4%

Paramount Home Video: 7.2%

Fox: 5.7 %

* Includes HBO, Turner, New Line and Warner Vision

Source: VideoScan