Pitching for Tourists
States marshal millions in their battle for the tourist dollar. The top spenders for travel development and promotion in 1999 (Note: California ranked 15, at $13.2 million):
Rank/State/Travel Budget
1. Hawaii.........$60.0 million
2. Illinois.......$55.5 million
3. Florida........$54.3 million
4. Pennsylvania...$34.4 million
5. Texas..........$30.9 million
6. New York.......$20.8 million
7. Virginia.......$19.2 million
8. Iowa...........$17.6 million
9. Louisiana......$16.8 million
10. Wisconsin.....$15.5 million
Source: Travel Industry Assn. of America
Sign up for The Wild
We’ll help you find the best places to hike, bike and run, as well as the perfect silent spots for meditation and yoga.
You may occasionally receive promotional content from the Los Angeles Times.