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Sears to Open About 100 Lands’ End Shops

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From Reuters

Sears Holdings Corp. is opening Lands’ End clothing shops inside about 100 of its 870 department stores, the direct merchant’s president said.

Sears, owner of its namesake stores and Kmart discount chain, bought Lands’ End in 2002 with the hope that the sailing-inspired clothing and housewares brand would draw more customers to its stores.

But clothing sales at Sears have remained weak, prompting speculation that Sears Chairman Edward Lampert would sell Lands’ End.

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