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Uber offers new users free one-way ride to vote

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Uber, the San Francisco-based car service company, is using election day to get out the word on its mobile app.

The mobile start-up is running a promotion today that offers free rides for first-time users to get to a polling location. The service can be used anywhere in the Los Angeles metropolitan area.

Make plans for how you’ll get back, though, as the offer can only be used for a one-way ride, not a round trip. If you want to ride back using Uber, it’ll cost you a minimum of $15 in Los Angeles. That goes up by $3.50 for every mile and $0.90 per minute. Also, the free ride applies only to trips that cost less than $20.12; you’ll be charged for any distance after that.

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In case you’re unfamiliar with the service, Uber works with professional drivers in numerous cities to provide users with private rides.

Using the Uber mobile app, you request a pickup at your location. Rides are pricier than your typical cab, but Uber uses black cars similar to the ones used by limo services.

First-time users must enter the promo code “VOTEUBE” and select the black-car option when requesting the pickup. To redeem the one-way ride, you must use it before polls close in your city.

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The promotion comes after Uber took heat recently for drastically raising the prices of its New York services following Hurricane Sandy.

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