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Happening now: Prominent Black and white women unite to #ShareTheMicNow

Bozoma Saint John will take over Kourtney Kardashian's Instagram for #ShareTheMicNow
Endeavor executive Bozoma Saint John, a #ShareTheMicNow organizer, attends New York Fashion Week in February.
(Bryan Bedder / Getty Images)

Kourtney Kardashian’s Instagram is going to look and sound different on Wednesday. Same for Julia Roberts’, Ashley Graham’s, Gwyneth Paltrow’s, Hilary Swank’s and many more.

Those white stars and dozens more will hand over their accounts to nearly four dozen Black women in an attempt to amplify the latters’ voices beyond their usual social media reach.

For the record:

3:26 PM, Jun. 09, 2020In an earlier version of this post, Bozoma Saint John’s title was listed incorrectly as chief marketing officer for WME. She is the CMO for Endeavor.

Among the pairings: Black Lives Matter cofounder Opal Tometi will take over model Graham’s account, InStyle editor at large Kahlana Barfield Brown will take over actress Roberts’ account, Endeavor Chief Marketing Officer Bozoma Saint John will take over reality star Kardashian’s account, author Latham Thomas will take over actress Paltrow’s account and actress-transgender rights activist Angelica Ross will take over actress Swank’s account.

“When the world listens to women, it listens to white women,” the campaign said in its mission statement. “For far too long, Black women’s voices have gone unheard, even though they’ve been using their voices loudly for centuries to enact change. Today, more than ever, it is NECESSARY that we create a unifying action to center Black women’s lives, stories and calls to action.”

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Self-identified “disruptors” Saint John, Luvvie Ajayi Jones, Glennon Doyle and Stacey Bendet Eisner pulled together the campaign, which has an estimated reach of 300 million Instagram users. The goal is to magnify the voices of Black women and shed a brighter light on the work they’re doing in order to catalyze change.

The Black women participating come from the ranks of executive business leaders, activists, journalists, educators and more. They include executive Kimberly Blackwell, #MeToo creator Tarana Burke, broadcaster Cari Champion and CSULA professor Melina Abdullah, cofounder of Black Lives Matter’s L.A. chapter.

Other famous white participants include actress Ashley Judd, journalist Katie Couric, actress Mandy Moore and soccer star Megan Rapinoe.

Watch for the #ShareTheMicNow hashtag on Wednesday. Here are all the women participating:

  • Alencia Johnson and Jen Hatmaker
  • Alexa Idama and Seane Corn
  • Alexis McGill Johnson and Elizabeth Warren
  • Angelica Ross and Hilary Swank
  • Austin Channing Brown and Brené Brown
  • Blessing Omakwu and Melinda Gates
  • Bozoma Saint John and Kourtney Kardashian
  • Brittney Cooper and Elizabeth Gilbert
  • Candace Marie and Ali Krieger
  • Cari Champion and Busy Philipps
  • Christina Rice and Melissa Urban
  • Danielle Young and Catt Sadler
  • Deesha Dyer and Kathryn Budig
  • Devi Brown and Barb Schmidt
  • Elaine Welteroth and Michelle Monaghan
  • Elle Hearns and Cameron Esposito
  • Eunique Jones Gibson and Katie Couric
  • Fresco Steez and Megan Rapinoe
  • Gia Peppers and Jenny Mollen
  • Ibtihaj Muhammad and Alex Morgan
  • Jamia Wilson and Sarah Sophie Flicker
  • Jessica O. Matthews and Ashley Judd
  • Jovian Zayne and Mandy Moore
  • Julee Wilson and Stacey Bendet Eisner
  • Justina Omokhua and Brie Larson
  • Kahlana Barfield Brown and Julia Roberts
  • Keah Brown and Nina Tame
  • Kimberly Blackwell and Julianne Hough
  • Latham Thomas and Gwyneth Paltrow
  • Lauren Wesley Wilson and Sara Bareilles
  • Lindsay Peoples Wagner and Diane von Furstenberg
  • Luvvie Ajayi Jones and Sophia Bush
  • Melina Abdullah and Chelsea Handler
  • Miatta Johnson and Brandi Carlile
  • Monique Melton and Debra Messing
  • Myleik Teele and Cheryl Strayed
  • Naima Cochrane and Liz Plank
  • Nicole Walters and Hilarie Burton Morgan
  • Nikki Ogunnaike and Arianna Huffington
  • Nimotalai Ganiyu and Sarah McBride
  • Opal Tometi and Ashley Graham
  • Rachel Cargle and Sarah Paulson
  • Seun Adigun and Sue Bird
  • Stephanie Thomas and Selma Blair
  • Stephanie Young and Chrissy Metz
  • Tai Beauchamp and Kimberly Williams-Paisley
  • Tarana Burke and Glennon Doyle
  • Thasunda Brown Duckett and Jessica Seinfeld
  • Tiffany Aliche and Ashlyn Harris
  • Yaba Blay and Abby Wambach
  • Yvette Noel-Schure and Esther Perel
  • Zerlina Maxwell and Hillary Clinton

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