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Prince Harry and Meghan Markle cut ties with Spotify. So why are they facing backlash?

Prince Harry in a black blazer and pants standing next to and holding hands with Meghan Markle in a white dress
Prince Harry and Meghan Markle are facing another firestorm, this time over their Archewell Audio, which is behind the “Archetypes” podcast, parting ways with Spotify.
(Evan Agostini / Invision / Associated Press)
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The Duke and Duchess of Sussex are at the center of controversy again — this time within the world of podcasting.

After Prince Harry and wife Meghan Markle’s dramatic falling out with the British royal family in 2020, the couple’s production company, Archewell Audio, inked a deal with Spotify reportedly worth $20 million. Signed in the midst of the COVID-19 pandemic, the husband and wife sought to bring more “stories of hope and compassion” to the audio streaming platform.

Prince Harry and Meghan’s Archewell Audio, the studio behind their ‘Archetypes’ podcast, has ‘mutually agreed’ to part ways with Spotify.

June 16, 2023

But more than two years later and after their Spotify deal was cut short, it seems the duo’s positivity-oriented podcasting efforts have left a negative impression on some people.

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Last Thursday, Archewell Audio and Spotify announced in a joint statement that they “mutually agreed” to part ways nearly three years after the ex-royals signed on to produce podcasts and audio shows for the streaming giant. Since landing the deal, Archewell Audio released only one audio series — the Meghan-hosted “Archetypes” — and a 30-minute 2020 holiday special.

“We are proud of the series we made together,” Spotify and Archewell said in a joint statement shared with The Times.

Hours after news of the Sussexes’ breakup with Spotify spread Friday, the Ringer founder Bill Simmons, who is the head of Spotify‘s podcast innovation and monetization, called out the couple.

Bill Simmons in a black suit jacket and a pink suit shirt smiling
Bill Simmons, founder and CEO of the Ringer, slammed Prince Harry and his wife, Meghan, in a recent episode of his self-titled podcast.
(Chris Pizzello / Invision / Associated Press)

“Let’s say I wish I had been involved in the ‘Meghan and Harry leave Spotify’ negotiation,” he said on Friday’s episode of his self-titled podcast.

He continued: “‘The F— Grifters.’ That’s the podcast we should have launched them. I gotta get drunk one night and tell the story of the Zoom I had with Harry to try to help him with a podcast idea.”

In January, Simmons, who sold podcast network the Ringer to Spotify in 2020, also said he was “embarrassed to share Spotify” with Prince Harry.

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Prince Harry and Meghan say they were in a ‘near catastrophic car chase’ Tuesday while being followed by ‘highly aggressive paparazzi’ in New York.

May 17, 2023

“You live in f— Montecito and you just sell documentaries and podcasts and no one cares what you have to say about anything unless you talk about the royal family and you just complain about them,” he said. That remark took aim at the affluent California coastal community Harry and Meghan moved to after leaving the U.K., and likely referenced their series of bombshell revelations since, including their incendiary 2021 interview with Oprah Winfrey, recent Netflix documentary series and Harry’s bestseller “Spare.”

As the Sussexes’ Spotify deal fizzled, it seems Simmons was not the only person who took issue with the husband and wife’s business practices.

Podnews reported Monday that former “Suits” star Meghan allegedly faked interviews for her “Archetypes” podcast. The website reported that multiple interviews allegedly were conducted by “other staffers” and Meghan’s questions were later edited into the final product. The outlet did not specify whether conversations with celebrities or “Archetypes” expert sources were the interviews in question.

Representatives for Meghan and Archewell did not immediately respond to The Times’ request for comment.

A photo agency rejected Prince Harry and Meghan’s request for copies of photos taken of them in the alleged ‘near catastrophic car chase’ in New York.

May 19, 2023

The audio series, which launched in August 2022, sought to “investigate, dissect, and subvert the labels that try to hold women back.” Featuring a variety of guests ranging from heiress Paris Hilton to tennis GOAT Serena Williams, “Archetypes” unseated “The Joe Rogan Experience” on Spotify’s list of most-listened-to podcasts in six regions within its first month.

Archewell produced one season — 12 episodes — of the “Archetypes” podcast. The final episode featured featured former “The Daily Show” host Trevor Noah, Bravo’s Andy Cohen and filmmaker Judd Apatow.

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Prince Harry and wife Meghan Markle allege paparazzi aggressively followed them in New York. Court cases involving Jackie Onassis and Justin Bieber underscore the risks.

May 18, 2023

As reports of Meghan’s alleged edited interviews spread, members of the “Archetypes” team defended the podcast on social media. Former Gimlet editor and filmmaker Andrea B. Scott tweeted Monday, “We did occasionally have producers do interviews, though never the main ones.”

Scott added: “We never edited her asking questions into interviews that producers conducted.”

Twitter users also pulled up visual evidence by way of Instagram receipts, tweeting photos of Meghan posing with several celebrities who were podcast guests, including TV star Mindy Kaling and journalist Lisa Ling.

Spotify is reducing its staff by 200 people, amid broader changes to the streaming giant’s podcasting division.

June 5, 2023

The end of Harry and Meghan’s deal with Spotify comes more than a week after the Stockholm-based company announced a round of layoffs. The platform reduced its staff by 200 people, or about 2% of its workforce, amid restructuring in the podcast division.

“Archetypes” may not have a future at Spotify, but it’s possible fans will hear more from the series — just on a different platform.

According to the Wall Street Journal, which broke the news of the Spotify split, “Conversations are ongoing for other homes for Archewell content.”

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One photographer at the scene of Harry and Meghan’s alleged ‘near catastrophic’ car chase has dismissed the couple’s claims as ‘crazy hyperbole.’

May 18, 2023

Drama is nothing new for Prince Harry and Meghan, whose relationship has been fodder for tabloids since they started dating in 2016. Most recently, the duo alleged in May they were involved in a “near catastrophic car chase” in New York while being followed by a “highly aggressive paparazzi” — evoking the moments leading up to the 1997 death of Harry’s mother, Princess Diana.

“While being a public figure comes with a level of interest from the public, it should never come at the cost of anyone’s safety,” an Archewell spokesperson said at the time.

The New York Police Department said there were no “collisions, summonses, injuries, or arrests” reported in the alleged chase. Celebrity photo agency Backgrid USA Inc. also disputed the couple’s account, but said it is “taking Prince Harry’s allegations seriously and will be conducting a thorough investigation into the matter.”

Times staff writers Wendy Lee, Nardine Saad and Christi Carras contributed to this report.

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