Set in New York in the 1960s, the latest picture from writer-director siblings Joel and Ethan Coen follows an aspiring singer-songwriter (
Much of the buzz about the film — which also features
This weekend, the movie attracted a mix of "Coen brothers' fans, music fans and hipsters," according to Steven Friedlander, executive vice president of theatrical distribution for CBS Films. He added that he was hopeful the strong ticket sales would boost the film's awards prospects.
"Everyone always says that awards buzz is totally separate from box office, but I don't think that's true," said Friedlander, whose company acquired the film for $4 million in February. "It's very hard to get that buzz and remain in the forefront of people's minds if you can't stay in theaters."
"Llewyn Davis" will expand to about 150 theaters Dec. 20 before it screens nationwide Jan. 10. The coming weeks will serve as a true test of the film's commercial potential, as many hard-core Coen brothers fans likely turned out to see the movie this weekend. The filmmaking duo is coming off a massive hit in their 2010 western