Justin Bieber
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Justin Bieber “Someday” Perfume Launch

Justin Bieber
Justin Bieber‘s new perfume, Someday, was designed at Firmenich lab in New York, where chemists and perfumers work to design blends. Many other famous perfumes were created at Firmenich.  (Carolyn Cole)
Justin Bieber
A Firmenich staffer at work. (Carolyn Cole)
Justin Bieber
Fans gather at Macy’s to see Bieber and the launch of his perfume in Manhattan, NY, on June 23.  (Jennifer S. Altman/For The Times)
Justin Bieber
More fans at Macy’s.  (Jennifer S. Altman/For The Times)
Justin Bieber
Fans at Macy’s await Bieber.  (Jennifer S. Altman/For The Times)
Justin Bieber
Fans have their photo taken. (Jennifer S. Altman/For The Times)
Justin Bieber
A woman and her daughter try perfume. (Jennifer S. Altman/For The Times)
Justin Bieber
Fans such as Celina Pavia, 15, from Queens, seen with a poster board, gather at Macy’s.  ()
Justin Bieber
Fans gather at Macy’s.  (Jennifer S. Altman/For The Times)
Justin Bieber
Fans gather outside Macy’s.  (Jennifer S. Altman/For The Times)
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