Juul stops funding San Francisco vaping measure

Juul vaping supplies
Juul vaping supplies on display at a store in New York in 2018.
(Richard B. Levine / Sipa USA)

Juul Labs says it will stop supporting a ballot measure to overturn an anti-vaping law in San Francisco, effectively killing the campaign.

The San Francisco-based vape products company announced Monday that it will stop funding Proposition C after donating nearly $19 million.

San Francisco passed a measure in June suspending the sale of e-cigarettes. Proposition C would permit sales to adults.


Although the measure remains on November’s ballot, the Yes on Proposition C campaign says it won’t be continuing its support efforts.

Juul says its decision was part of a companywide review from newly appointed Chief Executive K.C. Crosthwaite. It came as the company is under investigation into concerns about its advertising.

The announcement also came as a 14th U.S. death related to vaping was reported in Nebraska.