Lamar Odom, the Kardashians and a bleach blond Kim turn up for Kanye West's Yeezy Season 3

Kanye West's Yeezy Season 3 show was a family affair on Thursday — one that involved the Kardashians, Lamar Odom and, oh, about 20,000 people jammed into Madison Square Garden.

The "All Day" rapper, who reportedly hired 1,200 extras for the two-fer fashion show/album-release party, thanked his wife, Kim Kardashian, and her family during the production, noting: "I just want to bring as much beauty to the world as possible."

He also teased his latest project: a video game featuring his late mother Donda West's travels in heaven.

We. Do. Not. Make. This. Up.

Odom paid it forward too, boarding a private flight from L.A. to New York late Wednesday to support West's latest fashion foray and album. The former NBA star, who has been recovering since his October overdose in a Nevada brothel, joined his estranged wife, Khloe Kardashian, and West's wife, Kim Kardashian, for the New York Fashion Week affair, making his first official public appearance since his hospitalization.

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West even ushered Odom to his seat in the massive stadium before taking the stage to unveil his album, "The Life of Pablo," as seen in the livestream provided by Tidal.

Odom, 36, wanted to show the rapper-turned-designer that he "loves and supports" him and to thank him for the role Kanye played in his recovery, TMZ reported. The site said West would frequently visit Odom at Cedars-Sinai Medical Center and played rough cuts of his music.

Lamar and Khloe, who called off their prolonged divorce in October so she could help with Odom's medical decision-making, were photographed boarding a private plane at Van Nuys Airport just before 9 p.m. Wednesday.

Another person who stepped out on behalf of West was his wife, who has kept a relatively low public profile since giving birth to their son Saint in December.

The reality star, 35, turned up in debuting platinum blond hair (again) and that coordinated with her extended family, who wore various shades of white and nude for the event. The looks were designed by West in collaboration with Balmain creative director Olivier Rousteing, according to People. The rapper gave Rousteing a shout-out during the show, thanking him for his efforts, as the family stood up to show off their duds under a spotlight. 

Kardashian and daughter North, 2, wore matching mommy-and-me white fur coats. Momager Kris Jenner, her ex Caitlyn Jenner, Kourtney Kardashian, Kendall and Kylie Jenner also made it to the event, where they were joined by Vogue editrix Anna Wintour.

"Can we just talk about the fact that my husband had a sold out fashion show/listening party at Madison Square Garden?!?!?!?! #ProudWifeTweet," Kardashian wrote.

The "Selfish" author hit the Big Apple on Wednesday clad in a Cruella de Vil-style Dalmatian coat — a Christmas gift from her husband — and showed off her impressive post-baby weight loss, and some impressive cleavage.

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