Raids Target Warner Bros., Disney Labels : Investigation: The confiscations of clothing began in Anaheim and spread to L.A., where $1 million in sportswear with alleged counterfeit logos was seized Thursday.

Walt Disney Co., Warner Bros. and representatives of a Carlsbad-based T-shirt company joined police in raids of several so-called “pirate” clothing manufacturers in Los Angeles on Thursday and uncovered more than $1 million worth of counterfeit apparel with images of Mickey Mouse, Bugs Bunny and “The Little Mermaid.”

These raids, part of an anti-counterfeiting program called “Dead Serious,” began Wednesday morning in Orange County when $25,000 worth of T-shirts and shorts bearing bogus No Fear logos were seized from a small clothing contractor near Anaheim Stadium.

After receiving a federal judge’s approval, investigators, lawyers, a television crew, four off-duty police officers and several No Fear executives raided the alleged counterfeiters operating at Top Silk Screen, 1550 Sunkist St., Anaheim. The group seized an estimated 3,500 counterfeit No Fear shirts and 3,200 No Fear shorts during the raid.

Top Silk Screen, with about 10 employees, is co-owned by Dai Joun and Chul Chung, who have not yet retained lawyers, according to No Fear’s attorney Bryan Friedman. Officials of Top Silk Screen did not comment.

“These counterfeiters are just getting out of hand. They are probably making as many T-shirts as we are now,” said Marty Moates, co-founder of No Fear, a company with $30 million in annual sales and 150 employees. Moates said his company produces about 160,000 T-shirts a month.

“We spent a lot of money trying to create a good image and product,” he said. “We don’t need an inferior product out there with our name on it.”

Moates said No Fear received a tip that Top Silk Screen was illegally using its logo--the company’s name in ragged handwriting and its popular T-shirt slogans, such as “Will Work for Sex.”

Working with Trademark Protection Services, a Los Angeles company with 30 offices nationwide that specialize in trademark rights, No Fear sued Top Silk Screen earlier last week in federal court for trademark infringement.

No Fear then obtained an order from a federal judge in Santa Ana to seize any No Fear-labeled goods at Top Silk Screen, Moates said.

“No Fear was literally losing their shirts over this stuff,” said Peter Maheu, an executive with Trademark Protection Services, who estimated that counterfeit goods sold in this country represent a $70-billion-a-year industry. “There is a large market in Southern California for this.”

No Fear also joined with Walt Disney and Warner in Thursday morning’s raids in downtown Los Angeles. Although several garment district sites on Main and Flower streets were raided, Los Angeles Police said they did not find any counterfeit No Fear goods.

However, about $1 million worth of counterfeit Disney and Warner Bros. products were found, according to Disney spokesman Chuck Champlin.

Disney loses millions of dollars each year because of counterfeit merchandise, Champlin said.

“It’s a global problem for us,” said Champlin. “We view it as an issue that affects our reputation and our customers. You’ve got substandard merchandise out there that bears our name.”

During the raid, police confiscated nearly 70 T-shirt silk screens bearing the likenesses of such Warner characters as Bugs Bunny and Tweety Bird, said Michael Peikoff, a spokesman for Warner’s Consumer Products division.