Also. . .

* Ameritrade Holding Corp. said it cut 270 to 300 jobs, as much as 76% more than the firm said it planned last month, as declines in U.S. stocks curtailed online trading. The company also said it will reduce its $200-million advertising budget by as much as 30%, or $50 million to $60 million.

* Coca-Cola Enterprises Inc., the largest bottler of Coca-Cola Co. beverages, named Vice Chairman Lowry Kline chief executive, succeeding Summerfield Johnston Jr., who is retiring. Johnston, 69, will remain chairman, and President and Chief Operating Officer John Alm will be elected to the board April 20. Analysts had expected Alm to take over the helm when Johnston was named interim CEO last year.

* Gillette Co. named H.J. Heinz Co. executive Mark Leckie to head its lagging Duracell battery unit, effective April 23. Leckie, 47, will replace David Young, a 25-year Gillette veteran, who has left the company to pursue other interests, a spokesman said.

* WestPoint Stevens Inc. said its chief financial officer, David C. Meek, resigned to pursue other opportunities. The textile company said it would name a replacement soon.

* Rockwell International Corp. filed a plan with the Securities and Exchange Commission to spin off its Collins aviation business by July. Shareholders will get one share in Rockwell Collins for each share held, the company said. Rockwell said in December it would spin off the unit, which makes cockpit-display equipment and provides services such as movies, games and other in-flight entertainment.

* Brunswick Corp., the biggest maker of recreational boats and marine engines, said it will cut 170 jobs and suspend boat production at its U.S. Marine division. The cuts represent less than 1% of the company’s work force.